Coleen Rooney, wife of former England footballer Wayne Rooney, is set to make a major career leap, reportedly securing a £10 million deal for a new reality TV series on Disney+.

The upcoming show, which is expected to offer an intimate look at the Rooney family’s life,
will reportedly focus on their lavish £20 million mansion in Cheshire,
giving fans an exclusive glimpse into the home life of the famous couple and their four children: sons Kai, 14, Kit, 11, Klay, 8, and Cass, 6.

The deal was reportedly the result of a fierce bidding war between multiple streaming platforms, with Amazon Prime Video also vying for the rights.

However, it was Disney+ that emerged victorious, securing the deal to film the series.

The Mail on Sunday reports that Coleen will receive around £5 million for her involvement in the show, with another £5 million being paid to the production company, Lorton Entertainment. This is the same company behind her previous television project, Coleen Rooney: The Real Wagatha Story, which delved into her high-profile legal battle with Rebekah Vardy.
The new documentary-style series will follow a similar “at-home-with” format, offering viewers a behind-the-scenes look at the lives of the Rooneys. Given the public’s interest in footballers’ personal lives, the documentary is expected to generate significant viewership, much like the Netflix fly-on-the-wall documentary featuring David and Victoria Beckham last year. That series, which was viewed for over 200 million hours globally, has set the bar for celebrity documentaries, and the new Rooney series is expected to captivate audiences in the same way.
An insider revealed that the bidding process for the series took several months, with both streaming services increasing their offers as the stakes grew higher. The insider also noted that the final £10 million deal is significantly larger than what was initially anticipated, a testament to Coleen’s increasing demand in the entertainment industry. “The money has gone up and up, and now it has reached £10 million, which is way higher than expected, but Coleen is very much in demand,” the source said. “Both streamers were aware of the public’s appetite for an inside look into the home lives of footballers.”
For Coleen, this series marks her next major career move following her stint on I’m A Celebrity… Get Me Out of Here!, where she reportedly earned £1.5 million for her appearance. Since leaving the Australian jungle, Coleen has continued to build her brand, recently collaborating with Applied Nutrition for a campaign launched in January. With her growing media presence and this exciting new deal, Coleen is on track to become one of the most sought-after British celebrities in the coming years.

Meanwhile, her husband Wayne, who had been out of football management since December after being sacked by Plymouth Argyle, has transitioned into the world of media. Wayne has taken on punditry roles for Amazon Prime, and he has worked with major networks like BBC, Sky Sports, and TNT Sports in the past. Although he is no longer involved in managing a football club, Wayne’s media career appears to be flourishing, keeping him in the public eye.
Wayne, who was once England’s all-time top goalscorer until Harry Kane surpassed him, remains a prominent figure in the football world. He also holds the record as Manchester United’s all-time top scorer, a position that further solidifies his place in football history.
With Coleen’s new reality TV project and Wayne’s punditry work, it seems the Rooneys are taking on new career paths that keep them relevant in the public eye. Coleen’s £10 million deal with Disney+ is just the beginning of what could be a lucrative and long-term career in television and media, and fans are excited to see what’s next for the Rooney family as they continue to build their personal and professional brands. The new reality series promises to be a fascinating look at one of the UK’s most talked-about celebrity families.
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